We Believe Our Own Findings? How We Could Transform Our Field Through
my remarks I will summarize my research over the last decade about
how the interaction of technological progress with the customers'
ability to utilize that process can trigger the disruption and disintegration
of industries. I will then use these models to describe what I believe
to be a serious disruptive threat to traditional schools of management,
and offer thoughts about how our institutions are responding in
ways that are perfectly predictable and perfectly wrong."
Sunday, April 1
at Stockholm School of Economics and European Institute for Advanced
Studies in Management, Brussels
Enterprise to Extraprise - The Changing Role of Industrial Management
Major challenges in industrial development, particularly for the
OEM industry, strategic directions for companies, and consequences
for companies and their members are outlined and analyzed. Global
division of work is a concept for productive units including suppliers.
Companies move from selling products to selling functions. New business
logics with new entrants appear between the OEM and the customer.
Economy of scale is shifting focus from production to product development.
Emerging technology levels form the bases for the business mission
definition, the required core competence, outsourcing, and the view
of a knowledge network to be managed rather than the traditional
organization. The emerging vision of the industrial company is that
of a provider of a function rather than a product. Management contracts
internal and external resources. There is not an organization but
a projectified continuous organizing. The important capital is intangible
in brands and collaborators. It is a shift from an enterprise to
Great Leader's Strategy Presenter: Mr. Lee Cockerell; Monday,
President Operations, Walt Disney World, P.O. Box 10000, Lake Buena
Vista, FL 42830.
Great Leader's Strategy centers on eleven strategies for individual
performance development which blends together the elements of three
major process improvements: Guest Service, Cast Excellence and Business